leading experiential company connecting brands with consumers
leading experiential company connecting brands with consumers
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Our vision at ITA Food Trading is to be the essential connection point between food brands and consumers, transforming routine grocery trips into moments of genuine culinary discovery, inspiration, and delighted purchase.
"Our mission is to be the most trusted and effective partner in retail sales activation. We achieve this through Exceptional Hospitality, ensuring every interaction is enthusiastic and informative; Unwavering Integrity, holding the highest standards for food safety and professionalism; and a Results-Driven Focus, turning every sample into a potential sale and a valuable consumer insight."
In-store demos act as a first point of contact between your brand and potential customers. They let shoppers experience your product firsthand, which can:
Build awareness by introduce
ng the product in a tangible, memorable way.
“Events are a powerful strategy for brands looking to boost sales and build local visibility. By engaging with consumers face-to-face, brands can create memorable experiences that foster trust, generate buzz, and drive immediate purchasing decisions.”
Brand support involves all the strategies and activities that help strengthen a brand’s presence, reputation, and customer loyalty. It ensures consistent communication, positive experiences, and alignment with brand values.
Merchandising refers to the strategic presentation and promotion of products to maximize sales and enhance the customer shopping experience. It’s about making the right product available, at the right place, at the right time — and in the most appealing way.
In-store food special events can create a fun atmosphere, drive foot traffic, boost sales of featured products, and build a sense of community
ITA FOOD TRADING offers post-event analytics to help you gain insights into the effectiveness of your in-store promotions.

ITA FOOD TRADING uses the Power of Demo to drive trial and bring your promotional strategy to life.



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